
The Capital Stack
The Capital Stack
049. Adding Value to Investors Using a CRM with Charlie Hardage
Tune in as Charlie Hardage details the work his company does to engage with investors using a CRM.
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About the guest:
Charlie Hardage is an accredited investor with over 12 years of experience in IT sales. He has worked with household names like Dell, Google, and Google Value-Added Resellers. Charlie is a veteran of the US Army, including 5 years serving as an infantry team leader earning numerous service medals, including a Combat Infantry Badge and Purple Heart. He’s been investing in real estate since 2017 and has $130 million in assets under management. Charlie is a GP, or general partner, on 2 deals and a limited partner on 2 deals as well.
Connect with Charlie Hardage:
Charlie’s Website: https://www.hkigllc.com/
Episode Highlights:
✔️ Ways to improve investor engagement and capital raising
✔️ Creating a customer journey for subscribers to your email list/newsletter
✔️ Using a customer relationship management (CRM) system to automate marketing campaigns and educate passive investors
✔️ Using email campaigns to gradually transform investors from beginners to confident/sophisticated investors
✔️ What makes a good CRM
✔️ Understanding the CRM tool learning curve
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❓ WANT TO LEARN MORE?
Apartment Syndication FAQ Reference Sheet
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Connect with us!
LinkedIn: https://www.linkedin.com/in/brandon-e-jenkins/
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Website: https://www.birchprosper.com/
Interested in investing with Birch Prosper? Let's chat! Schedule a call with us.
Schedule a 15 min intro call (Calendly link): https://calendly.com/birch-prosper/intro-meeting-15-min-clone
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🤝🏻 ARE YOU AN INVESTOR IN THE DC-MD-VA AREA?
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DMV Apartment Investor Community page: https://www.meetup.com/dmv-apartment-investor-community/
Question of the week:
What do you look for in a CRM❓